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HiQ Tyres & Autocare: Supporting tyre dealers and garage owners through the transition to a franchise model
Wednesday, 22nd July 2026
For tyre dealers and garage owners who may be considering the switch to a franchise model, the transition process can often feel daunting. In 2020, this was the case for Reg Gray, who had been operating his independent garage in Havant, Hampshire for more than a decade. Six years later, he has grown his business and now operates three established sites and a mobile tyre-fitting van, with scope to grow this even further in years to come.
The catalyst for Reg’s business expansion was the decision to join HiQ Tyres & Autocare’s franchisee network. The process of joining is simple, and each stage of the transformation is supported by HiQ’s highly skilled business development consultants. But this guidance extends far beyond launch day, with year-round marketing activities, quarterly performance reviews, national Goodyear promotions and opportunities to connect with fellow franchisees.
Support available every step of the way
For independent garage owners, HiQ Tyres & Autocare can deliver a refreshingly straightforward transition to the franchise model, while offering flexible rebranding that enables entrepreneurs to retain their existing business name above the door, while proudly representing the HiQ brand.
Craig Sprigmore, Retail Director, HiQ Tyres & Autocare, explains: “We’re proud to champion local businesses and to empower garage owners to grow and develop, while maintaining the business name and reputation they’ve worked hard to build.
“As a HiQ Tyres & Autocare franchisee, you plug into a nationally supported network. It brings automotive business owners access to marketing and SEO strategy, robust systems, comprehensive training programmes, and tyre supply advantages. Ultimately, it’s about helping ambitious garage owners strengthen their business for the future while continuing to deliver the trusted local service that their customers are familiar with.”
Growth in size, and in confidence
Reg praises HiQ Tyres & Autocare’s head office staff, business development consultants and network, citing their support as a crucial help in expanding his business: “We couldn’t have grown in this way and as quickly without the support of HiQ and the network,” he explains.
“As an independent garage owner, balancing daily responsibilities with marketing activity can be challenging. HiQ helped us to bridge that gap with its strong online presence where customers can see what to expect before they arrive, while online bookings now account for a significant portion of our workload. Although we had initial concerns about alienating our regular customers, the response to us joining the network has been overwhelmingly positive.”
With a network of more than 120 autocentres across the UK and over thirty years experience in supporting franchisees, HiQ Tyres & Autocare is equipped to drive your business further.
Find out how becoming a HiQ Tyres & Autocare franchisee could accelerate your growth. Visit HiQ’s Franchise With Us page to learn more and register your interest.
