The HiQ fast fit network expected a fast and furious start to the British Touring Car Championship at Thruxton - and that's exactly what they got in style.
With the former title sponsor now putting its name to the Teams' Championship, a great deal has changed already since the Brands Hatch action in October.
However, one thing remained the same in ominous style - the form of Fabrizio Giovanardi - who made a spectacular return to the grid at the 11th hour under the Uniq Racing with Triple Eight banner.
Popular Ulsterman Steven Kane was back behind a touring car wheel for the first time in a year and he made up for his break in style, returning to the fray with a win in the third and final race of the day.
The obligatory thrills and spills were lapped up by a partisan crowd, as well as everyone at HiQ who celebrated their first race weekend as Teams Championship sponsor.
HiQ marketing manager Geraldine McGovern said: "What a weekend. We almost forgot how exciting the action was until we heard those engines revving on Sunday morning.
"Already, the season is shaping up perfectly and we are enjoying a number of clicks for our Champagne Moment award, which promises to be as popular as ever."
Airwaves BMW top the HiQ Teams Championship standings, thanks in part to Kane's race three win, which was backed up with team-mate Mat Jackson's second place finish in the same race.
Team manager Oliver Collins said: "The perfect results at the end of the day to repay all the hard work that goes on behind the scenes from everybody.
"Leaving Thruxton as leader of the HiQ Teams' Championship was beyond our initial expectations. We really kicked up a gear and showed the competition what we can achieve."
HiQ is now looking forward to the second race weekend at Rockingham on April 24 and 25, which will be another eventful weekend to savor for fans, drivers and ourselves alike.