The HiQ fast fit network is hoping to wow more fans than ever throughout this season's Dunlop British Touring Car Championship, after tuning up its calendar of high octane race based activity.
For the first time, HiQ will launch a NEW YouTube channel, featuring a one stop shop from the official sponsors of the Teams' Championship, offering unique footage from the paddock and the latest views from the leading lights of the track.Fans will also be able to ask HiQ Bertie - our roving BTCC reporter - questions that they would like to be posed to the drivers.
Supporters will also be treated to a NEW BTCC blog for fans which can be viewed at www.hiqbtcc.com
It will provide a one stop shop for all the latest news and information, where supporters will be asked to write race weekend reports from each round of action, which will become headline news on the site.
Champagne moment winners will also be featured, as well as all other news from HiQ relating to the UK's most popular racing series.
In addition, more race weekend passes will be given away by the network, while the popular HiQ Grid Girl competition from 2009 is making a welcome reappearance.
HiQ's marketing manager Geraldine McGovern said: "We take our Teams' Championship sponsorship of the series extremely seriously and have been working hard to come up with a calendar of events to capture people's imagination.
"This is our fourth year of involvement with the British Touring Car Championship and we want to make it our most successful yet."
To become a friend of HiQ, fans can follow HiQ Bertie or HiQ Beatrice on Facebook, who are in the perfect place to impart the latest news from the HiQ forecourt.
The HiQ network also posts regular competition offers and news releases on Twitter. To receive its latest newsfeeds, follow @HiQ_fastfit
Geraldine concluded: "It only seems like yesterday that Jason Plato was lifting the drivers' title at Brands Hatch, while Honda Racing were scooping the HiQ Teams' Championship title.
"Going back there on April 2 and 3 can't come soon enough for us all."