HiQ's biggest franchisee is getting in the pink after donating £2,500 to Breast Cancer Care, the fast fit network's official charity for 2009. Emma-Jane Kisby, marketing manager for Easy Tyre & Autocentres Ltd, is showing her caring, sharing side after persuading her boss to give the cash to the charity on behalf of the company, which owns 27 HiQ centres in the Midlands.
Easy Tyre has agreed to donate £2,500 direct to Breast Cancer Care in return for a day at the British Touring Car Championship at Donington Park race track on Sunday May 17. Emma-Jane and her team will be given VIP treatment, and will get the chance to invite customers and contacts to the day of racing in return for the kind hearted donation. Dozens of fundraising activities will also be organised by the centres throughout the year to coincide with the BTCC calendar, and fast fitters across the HiQ network will be encouraged to take part in as many events as possible to swell the coffers at Breast Cancer Care. Emma-Jane said the charity was the perfect fit for HiQ, as it reached out to a family audience. She said: "We are all extremely excited with our partnership with Breast Cancer Care and the opportunities that exist with the charity. "We think the charity fits perfectly with what we are trying to achieve at HiQ. Not only is it close to all of our hearts, but no fast fit company reaches into the family market to help remove the intimidation associated with the fast fit sector. Easy Tyre & Autocentres Ltd specialise in all sections of the motor industry including service and MOT centres and tyre and exhaust centres.